
About
Forest business
Case Study: Chestertons
Chestertons joined Forest Business Subscriptions in November 2024 and remain active.
Since launch, monthly rides have grown from 216 to 959, with estimated CO₂ savings rising from 33 kg to 137 kg. In July alone, employees spent 190+ hours riding Forest bikes, and one top rider completed 75 rides.
Why Business Subscriptions worked for Chestertons
• On demand travel for meetings and viewings across London, no personal expense claims
• Central billing and simple seat management in one place
• Minutes bundles that make regular short trips easy and predictable
• Tangible wellbeing and sustainability impact that employees can feel and measure
30 mins
of cycling a day reduces sickness and improves fitness
10x
more daily physical activity for cycling commuters compared to car users
84%
lower lifecycle emissions for cycling commuters
Metric | Nov-Dec 2024 | Jun-Jul 2025 |
Total rides | 216 | 959 |
Total distance travelled | 726KM | 3,043KM |
Car trips avoided | 54 | 240 |
C02 saved | 33KG | 137KG |
Time spent outside | 42 hours | 191 hours |
Top rider | 41 rides | 75 rides |